Consumer-Chosen CF Models of the Year

*updated with survey breakdown*

Free Image Hosting at www.ImageShack.us

According to a consumer behavior study released by KOBACO (Korea Broadcast Advertising Corporation) today, Psy has been chosen by consumers as the best CF model of the year, receiving 11.8% of support. He’s followed closely by SeungGi at #2, with 11.6% of support. SeungGi was #1 last year.

#3 Kim Yuna 7.6%
#4 Kim Tae Hee 6.3%
#5 Son Yeon Jae 4.6%
#6 Kim Soo Hyun 2.9%
#7 IU 2.0%
#8 Lee Young Ae 1.9%
#9 Yoo Joon Sang 1.9%
#10 Won Bin 1.8%

As for the most memorable CFs of the year, Zipel is ranked #3 (5.5%), followed by Zipel Asak at #4 (3.3%).

source: donga via nate
English translation: tryp96.wordpress.com

Here’s a breakdown of the survey results by respondents’ age and sex:

Age 13 ~ 18: #1 Psy
male students: Son Yeon Jae > IU > Lee Seung Gi
female students: Lee Seung Gi > Kim Soo Hyun > Son Yeon Jae

Age 19 ~ 29:
Males: Psy (12.9%), Kim Yuna (10.8%), Kim Tae Hee (9.2%)
Females: Lee Seung Gi (16.6%), Psy (11.8%), Kim Soo Hyun (7.5%)

Age 30 ~ 39:
Males: Psy (13.9%), Kim Tae Hee (11.1%), Kim Yuna (8.7%)
Females: Lee Seung Gi (18.5%), Psy (12.2%), Kim Yuna (6.4%)

source: heraldcorp
English translation: tryp96.wordpress.com

This entry was posted in Endorsement, Survey and tagged , , , . Bookmark the permalink.

5 Responses to Consumer-Chosen CF Models of the Year

  1. super says:

    To me Lsg still the no.1.very committed ,hard working and charitable cf model.

  2. Poply says:

    King vs king! They ‘re best. To proud seunggi alway best although sometime meet big wave , but he still strong.

  3. Seungyong says:

    Psy is definitely a still-ongoing fever and a brand name of his own successful attitude, but Seunggi is the epitome of good things through and through.

  4. manassuper says:

    I FEEL ONE SHOULD BE JUDGED OVER A PERIOD OF TIME…..PSY AS OF NOW IS ONE TIME SENSATION……… NOT LOOKING DOWN ON PSY BUT IF NOT FOR GANGAM STYLE YOU KNOW…..BUT LEE SEUNG GI HAS BEEN CONSISTENT AS A TOP C.F STAR FOR A LONG TIME….AS I PREVIOUSLY STATED LEE SEUNG GI FAMILIAR,SCANDAL-FREE,UPRIGHT,KIND CARING IMAGE ADDED TO HIS CHARISMATIC AND HEART-WARMING PERSONA ALONG WITH HIS ACCLAIMED MULTIENTERAINER STATUS ATTRIBUTES TO HIS FAVOURABILITY AS A C.F MODEL……..AS YOU KNOW THERE ARE HARDLY ANY CELEBRITY IN KOREA WHO NOT HAD HIS FAIR SHARE OF CONTROVERSIES INCLUDING PSY EXCEPT A FEW LIKE LSG…….THAT’S ALL THAT ADDED VALUE THAT HE BRINGS THAT CONTRIBUTES TO HIS PROLONGED LONGEVITY AS AS TOP C.F STAR OF KOREA………….

  5. Hahanzyy says:

    From the detailed breakdown, we can see that regardless of age-group, LSG is number 1 in all females’ heart 😊

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s