Big Issue Korea revealed on December 4 that actors Lee Seo Jin and Lee Seung Gi each donated 40 winter coats to show their support for Big Issue vendors who continue to sell the magazine in the winter with will for self-reliance.
Each of these Schöffel and Lecaf winter coats has a message ‘I cheer for Big Issue vendors. Actor Lee Seo Jin/Actor Lee Seung Gi’ inscribed on it.
Hook explained, “After their talent donation as the cover models for this past February and May and participation as star volunteer vendors, Lee Seo Jin and Lee Seung Gi have formed a bond with Big Issue, and they prepared this gift hoping to give however little strength and courage they could to Big Issue vendors who sell the magazine every day even in the cold winter.”
A Big Issue Korea official said, “We are very thankful to Lee Seo Jin and Lee Seung Gi. Thanks to them, I think the vendors will be able to have a warm winter this year.”
source: xportsnews via nate
English translation: tryp96.wordpress.com
good way of brands (Schöffel and Lecaf winter coats ) to promote their products and help others