Heritory launches new clothing line ‘by Lee Seung Gi’

This is quite amazing!

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I’m not sure if SeungGi was actually involved in designing this new line, or Heritory is just borrowing his name. The Heritory manager who posted these pictures was busy bragging about ‘Lee Seung Gi shirts’, and didn’t go into too much detail about how the new clothing line came about. He said ‘by Lee Seung Gi’ is the name of the new line, and the ‘equalizer’ pattern is supposed to represent SeungGi’s identity.

So far, the customers’ reaction has been really good. The selling prices are only about 1/3 of the regular products’ prices. There’s not much profit margin, and it’s more like a keepsake having SeungGi’s name attached to the clothes. The manager said it would likely sell out soon. 😛

source: official fan cafe
English translation: tryp96.wordpress.com

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